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OMB Control No: 3060-1115	ICR Reference No: 200803-3060-007
Status: Historical Active	Previous ICR Reference No:
Agency/Subagency: FCC	Agency Tracking No: MB
Title: Sections 15.124, 27.20, 54.418, 73.674 and 76.1630, DTV Consumer Education Initiative; FCC Form 388
Type of Information Collection: New collection (Request for a new OMB Control Number)	Common Form ICR: No
Type of Review Request: Emergency	Approval Requested By: 03/27/2008
OIRA Conclusion Action: Approved without change	Conclusion Date: 03/27/2008
	Date Received in OIRA: 03/12/2008
Terms of Clearance:

	Inventory as of this Action	Requested	Previously Approved
Expiration Date	09/30/2008	6 Months From Approved
Responses	70,026	0	0
Time Burden (Hours)	156,069	0	0
Cost Burden (Dollars)	0	0	0

Abstract: The Commission adopted on February 19, 2008, a Report and Order, In the Matter DTV Consumer Education Initiative, MB Docket 07-148, FCC 08-56. As the Nation transitions from analog broadcast television service to digital broadcast television service, the Commission has been committed to working with representatives from industry, public interest groups, and Congress to make the significant benefits of digital broadcasting available to the public. The digital transition will make valuable spectrum available for both public safety uses and expanded wireless competition and innovation. By compressing television broadcasting into a smaller amount of the available spectrum, the digital transition has allowed the Commission to make valuable 700 MHz spectrum available for sale and use by wireless companies and public safety organizations. The transition will also provide consumers with better quality television picture and sound, and make new services available through multicasting. These innovations, however, are dependent upon widespread consumer understanding of the benefits and mechanics of the transition. The Congressional decision to establish a hard deadline of February 17, 2009, for the end of full-power analog broadcasting has made consumer awareness even more critical. Therefore, the information collection requirements contained in FCC 08-56 are necessary to ensure that the American public is adequately prepared for the digital transition.

Emergency Justfication: Congress has established February 17, 2009 as the deadline for the transition from analog to digital television service. After that date full power television stations will not be permitted to broadcast an analog television signal. Consequently, people with analog-only televisions will not be able to receive an over-the-air broadcast signal unless they purchase a digital TV or digital-to-analog converter box or subscribe to a pay TV service. In light of this transition, the Commission anticipates adoption of a number of requirements, chiefly that television broadcasters must air public service announcements describing the digital television transition and explaining to viewers how the transition will affect them and what they must do to be prepared. These requirements were suggested in a letter from the Honorable John D. Dingell, Chairman of the Committee on Energy and Commerce, and the Honorable Edward J. Markey, Chairman of the Subcommittee on Telecommunications and the Internet, U.S. House of Representatives. In addition to the requirement to air transition education information, all full power television stations are also required to report quarterly on these and other consumer education actions so that the Commission can track these activities and ensure compliance. The Commission is also requiring multichannel video programming distributors (MVPDs) to provide monthly notices about the DTV transition in their customer billing statements. Manufacturers of television receivers and related devices will be required to provide notice to consumers of the transitions impact on that equipment. Partners in the Commissions www.DTV.gov website must provide the Commission with quarterly updates on their consumer education efforts. Eligible telecommunications carriers (ETCs) that receive federal universal service funds must provide monthly notices of the transition to their low income customers, and in their advertisements to potential customers. Winners of the 700 MHz spectrum auction must report their consumer education efforts quarterly. Lastly, commercial and noncommercial education TV broadcast stations must retain in their public inspection files and also post on their public websites a copy of their DTV Consumer Education Quarterly Activity Report, FCC Form 388, on a quarterly basis. The Commission found that all of these requirements are necessary to ensure that the American public is adequately prepared for the digital transition, but that they will no longer be necessary after the transition is fully complete in 2009. Therefore, these requirements will be in place for a limited time only.

Authorizing Statute(s): US Code: 47 USC 154(i), 303(r), 335 and 336 Name of Law: Communications Act of 1934, as amended

Citations for New Statutory Requirements: None

Associated Rulemaking Information
RIN:	Stage of Rulemaking:	Federal Register Citation:	Date:
3060-AI96	Final or interim final rulemaking	72 FR 46014	08/16/2007

Federal Register Notices & Comments
30-day Notice:	Federal Register Citation:	Citation Date:
	73 FR 13231	03/12/2008
Did the Agency receive public comments on this ICR? No

Number of Information Collection (IC) in this ICR: 2

IC Title	Form No.	Form Name
DTV Consumer Education Initiative
DTV Consumer Education Initiative

ICR Summary of Burden

	Total Approved	Change Due to Agency Discretion
Annual Number of Responses	70,026	70,026
Annual Time Burden (Hours)	156,069	156,069
Annual Cost Burden (Dollars)	0	0

Burden increases because of Program Change due to Agency Discretion: Yes

Burden Increase Due to: Changing Regulations

Burden decreases because of Program Change due to Agency Discretion: No

Burden Reduction Due to:

Short Statement: This is a new information collection which adds a total annual burden of 156,069 hours.

Annual Cost to Federal Government: $0

Does this IC contain surveys, censuses, or employ statistical methods? No

Is the Supporting Statement intended to be a Privacy Impact Assessment required by the E-Government Act of 2002? No

Is this ICR related to the Affordable Care Act [Pub. L. 111-148 & 111-152]? Uncollected

Is this ICR related to the Dodd-Frank Wall Street Reform and Consumer Protection Act, [Pub. L. 111-203]? Uncollected

Is this ICR related to the American Recovery and Reinvestment Act of 2009 (ARRA)? Uncollected

Is this ICR related to the Pandemic Response? Uncollected

Agency Contact: Evan Baranoff 202 418-7142 evan.baranoff@fcc.gov

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