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["Model Instance Name: "]
["SEC Main"]
["MID:","New Measure - DOT will fill in"]
["Date:","2012-10-25"]
["Welcome and Thank You Text"]
[]
[]
[null,"Directions:"]
[null,"This welcome text is shown at the top of the questionnaire window and the thank you text at the bottom. This is a good place to mention the site/company/agency name so the visitor knows whom they are taking the survey for.  Feel free to modify the standard Welcome and Thank you text shown in the boxes below.  Please read comments before using any of the text."]
[{"$nulls":5},"Examples"]
[{"$nulls":5},"Welcome Text Example"]
[]
[]
[]
[]
[null,"Welcome Text"]
[]
[null,"Thank you for visiting SEC.gov. You've been randomly chosen to take part in a brief survey to let us know what we're doing well and where we can improve. \n\nPlease take a few minutes to share your opinions, which are essential in helping us provide the best online experience possible."]
{"$rows_empty":18}
[{"$nulls":5},"Thank You Text Example"]
[]
[null," DEFAULT Thank You Text"]
[]
[null,"“Thank you for taking our survey - and for helping us serve you better.  We appreciate your input!”","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site."]
[null,"Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site."]
[null,"Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site."]
[null,"Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site."]
[null,"Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site."]
[null,"Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site."]
[null,"Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site."]
[null,"Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site."]
[null,"Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site."]
[null,"Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site."]
[null,"Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.","Thank you for taking our survey - and for helping us serve you better. <p>Please note you will not receive a response from us based on your survey comments.  If you would like us to contact you about your feedback, please visit the Contact Us section of our web site."]
[]
[]
[]
[]
["r"]

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["Model Instance Name: "]
["SEC Main"]
["MID:",null,"New Measure - DOT will fill in"]
["Partitioned (Y)"]
[]
["Date:","2012-10-25","Fill In Date"]
["SEC Main"]
["Model questions utilize the ACSI methodology to determine scores and impacts"]
[null,null,"ELEMENTS (drivers of satisfaction)",null,null,"CUSTOMER SATISFACTION",null,null,"FUTURE BEHAVIORS"]
[null,"MQ Label",null,null,"MQ Label",null,null,"MQ Label"]
[null,null,"Content (1=Poor, 10=Excellent, Don't Know)",null,null,"Satisfaction",null,null,"Primary Resource (1=Very Unlikely, 10=Very Likely)"]
[1,"Content - Accuracy","Please rate your perception of the accuracy of information on this site.",20,"Satisfaction - Overall","What is your overall satisfaction with this site? \n(1=Very Dissatisfied, 10=Very Satisfied)",23,"Primary Resource","How likely are you to use this site as your primary resource for obtaining information from this agency?"]
[2,"Content - Quality","Please rate the quality of information on this site.",21,"Satisfaction - Expectations","How well does this site meet your expectations? \n(1=Falls Short, 10=Exceeds)",null,null,"Recommend (1=Very Unlikely, 10=Very Likely)"]
[3,"Content - Freshness","Please rate the freshness of content on this site.",22,"Satisfaction - Ideal","How does this site compare to your idea of an ideal website? \n(1=Not Very Close, 10=Very Close)",24,"Recommend","How likely are you to recommend this site to someone else?"]
[null,null,"Functionality (1=Poor, 10=Excellent, Don't Know)",{"$nulls":5},"Return (1=Very Unlikely, 10=Very Likely)"]
[4,"Functionality - Usefulness","Please rate the usefulness of the features provided on this site.",null,null,null,25,"Return","How likely are you to return to this site?"]
[5,"Functionality - Convenient","Please rate the convenient placement of the features on this site.",{"$nulls":5},"Trust (1=Strongly Disagree, 10=Strongly Agree)"]
[6,"Functionality - Variety","Please rate the variety of features on this site.",null,null,null,26,"Trust - Best Interests","I can count on this agency to act in my best interests."]
[null,null,"Look and Feel (1=Poor, 10=Excellent, Don't Know)",null,null,null,27,"Trust - Trustworthy","I consider this agency to be trustworthy."]
[7,"Look and Feel - Appeal","Please rate the visual appeal of this site.",null,null,null,28,"Trust - Do Right","This agency can be trusted to do what is right."]
[8,"Look and Feel - Balance","Please rate the balance of graphics and text on this site.",{"$nulls":5}," "]
[9,"Look and Feel - Readability","Please rate the readability of the pages on this site. "]
[null,null,"Navigation (1=Poor, 10=Excellent, Don't Know)"]
[10,"Navigation - Organized","Please rate how well the site is organized."]
[11,"Navigation - Options","Please rate the options available for navigating this site."]
[12,"Navigation - Layout","Please rate how well the site layout helps you find what you are looking for."]
[13,"Navigation - Clicks","Please rate the number of clicks to get where you want on this site."]
[null,null,"Online Transparency (1=Poor, 10=Excellent, Don't Know)"]
[14,"Online Transparency - Disclose","Please rate how thoroughly this site discloses information about what this agency is doing."]
[15,"Online Transparency - Quick","Please rate how quickly agency information is made available on this site."]
[16,"Online Transparency - Access","Please rate how well information about this agency's actions can be accessed by the public on this site."]
[null,null,"Site Performance (1=Poor, 10=Excellent, Don't Know)"]
[17,"Site Performance - Loading","Please rate how quickly pages load on this site."]
[18,"Site Performance - Consistency","Please rate the consistency of speed from page to page on this site."]
[19,"Site Performance - Errors","Please rate the ability to load pages without getting error messages on this site."]

{"sheet":"Custom Questions","index":2,"n_rows":112,"n_cols":11,"rows_kept":112,"cut":false,"hidden":false,"merged":[[3,1,3,2],[5,0,5,10]],"flags":["formulas_cached_only"]}
["Model Instance Name: ",null,null,null,"red & strike-through:  DELETE"]
["SEC Main",null,null,null,"underlined & italicized: RE-ORDER"]
["MID: New Measure - DOT will fill in",null,null,null,"pink: ADDITION"]
["Date:","2012-10-25",null,null,"blue + -->: REWORDING"]
[]
["SEC Main CUSTOM QUESTION LIST"]
["QID","Skip Logic Label","Question Text","AnswerIDs (DOT)","Answer Choices \n(limited to 50 characters)","Skip to","Type (select from list)","Single or Multi","Required\nY/N","Special Instructions","CQ Label"]
[null,null,"How frequently do you visit this site?",null,"This is my first visit",null,"Radio button,  one-up vertical","Single","Y",null,"Visit Frequency"]
[{"$nulls":4},"Daily/more than once a day"]
[{"$nulls":4},"Several times a week"]
[{"$nulls":4},"At least once a month"]
[{"$nulls":4},"Every few months"]
[{"$nulls":4},"Once every six months or less often "]
[null,null,"Which best describes your role in visiting sec.gov today? ",null,"Financial Analyst",null,"Radio button,  one-up vertical","Single","Y","Skip Logic Group*","Role"]
[{"$nulls":4},"Lawyer"]
[{"$nulls":4},"Accountant"]
[{"$nulls":4},"Private Investor"]
[{"$nulls":4},"Institutional Investor"]
[{"$nulls":4},"Regulated Entity or Associated Person"]
[{"$nulls":4},"Researcher/Academia"]
[{"$nulls":4},"General Public"]
[{"$nulls":4},"Issuer"]
[{"$nulls":4},"Filing Agent"]
[{"$nulls":4},"SEC Employee"]
[{"$nulls":4},"Student"]
[{"$nulls":4},"Other Securities Regulator"]
[{"$nulls":4},"Media"]
[{"$nulls":4},"Federal Employee (non-SEC)"]
[{"$nulls":4},"Other","A"]
[null,"A","Please briefly describe your role:",null,null,null,"Text field,  <100 char",null,"N","Skip Logic Group*","Other role"]
[null,null,"What is your primary reason for visiting this site today?",null,"Search EDGAR for company filings or other documents",null,"Radio button,  one-up vertical","Single","Y","Skip Logic Group*","Primary Reason"]
[{"$nulls":4},"Research current regulations/rulings or SEC staff interpretations"]
[{"$nulls":4},"Review recent news, press releases, speeches"]
[{"$nulls":4},"Review or comment on proposed rules"]
[{"$nulls":4},"Learn about enforcement or litigation activity"]
[{"$nulls":4},"File or find required forms"]
[{"$nulls":4},"Learn about investing in general, including specific terms or topics"]
[{"$nulls":4},"Submit a Tip, Complaint or Referral about a possible securities law violation"]
[{"$nulls":4},"Learn about the SEC in general or specific SEC Divisions or Offices"]
[{"$nulls":4},"Watch an SEC Webcast"]
[{"$nulls":4},"Learn about Careers/Employment at the SEC"]
[{"$nulls":4},"International regulatory policy/enforcement or training assistance"]
[{"$nulls":4},"Other","B"]
[null,"B","Please briefly describe your primary reason for today's site visit:",null,null,null,"Text field,  <100 char",null,"N","Skip Logic Group*","Other reason"]
[null,null,"How did you primarily look for the information you wanted / needed on this site? (select all that apply)",null,"Used the main navigation menu near the top of the homepage",null,"Radio button,  one-up vertical","Single","Y","Skip Logic Group*","Method of Looking"]
[{"$nulls":4},"Used links in the center of the homepage (Spotlight, Latest News, Edgar button, etc.)"]
[{"$nulls":4},"Used the site search feature"]
[{"$nulls":4},"Used the site map"]
[{"$nulls":4},"Used the Fast Answers page"]
[{"$nulls":4},"Already knew area to land on or had specific page bookmarked"]
[{"$nulls":4},"Used an external search engine"]
[{"$nulls":4},"Other ","C"]
[null,"C","What other method did you use to look for the information you wanted / needed? ",null,null,null,"Text area,  no char limit",null,"N ","Skip Logic Group*","Other Method"]
[null,null,"How would you describe your navigation experience on this site today? (select all that apply)",null,"I had no difficulty navigating/browsing on this site",null,"Checkbox,  one-up vertical","Multi","Y","Skip Logic Group*","Navigation"]
[{"$nulls":4},"Links often did not take me where I expected"," "]
[{"$nulls":4},"Had difficulty finding relevant information"]
[{"$nulls":4},"Links/labels are difficult to understand"]
[{"$nulls":4},"Too many links/navigational options to choose from"]
[{"$nulls":4},"Had technical difficulties (error messages, broken links, etc.)"," "]
[{"$nulls":4},"Could not navigate back to previous information"]
[{"$nulls":4},"I had a navigation difficulty not listed above:"," "]
[null,null,"Did you use any of these search features while on the site today?",null,"I used the EDGAR Company Filings search feature, but not other search features","G","Radio button,  one-up vertical","Single","Y","Skip Logic Group*","Search Usage"]
[{"$nulls":4},"I used search on the SEC website, but not the EDGAR Company filings search","G"]
[{"$nulls":4},"I used both EDGAR and another SEC site search option","G"]
[{"$nulls":4},"I used search feature(s) while on the site, but I'm not sure of which type.","G"]
[{"$nulls":4},"No I did not use any search tool features on the site"]
[null,"G","Please tell us about your experience with the site's search features today. (Please select all that apply)",null,"Search results were helpful","V","Checkbox,  one-up vertical","Multi","Y","Skip Logic Group*","Search Experience"]
[{"$nulls":4},"Results were not relevant/not what I wanted","H, V"]
[{"$nulls":4},"Too many results/I needed to refine my search","H, V"]
[{"$nulls":4},"Not enough results","H, V"]
[{"$nulls":4},"Returned NO results","I, V"]
[{"$nulls":4},"Received error message(s)","U, V"]
[{"$nulls":4},"Search speed was too slow","V"]
[{"$nulls":4},"I experienced a different search issue (please explain):","H, V"]
[null,"H","Please briefly explain your experience with the search tool: ",null,null,null,"Text area,  no char limit",null,"N","Skip Logic Group*","OE_Search Experience"]
[null,"I","What search term(s) did you use? ",null,null,null,"Text area,  no char limit",null,"N","Skip Logic Group*","OE_Search Terms"]
[null,"U","Please describe the error message you received and the topic you were on:",null,null,null,"Text area,  no char limit",null,"N","Skip Logic Group*","OE_Search Error"]
[null,"V","Did you use any of the advanced search options, such as filtering by date, file type, or full text search?",null,"Yes, and they improved my search experience."," ","Radio button,  one-up vertical","Single","Y","Skip Logic Group*","Search Options"]
[{"$nulls":4},"Yes, but they did not improve my search experience"," "]
[{"$nulls":4},"No, I did not use the advanced search option features"," "]
[{"$nulls":4},"I was not aware there were advanced search features"," "]
[null," ","Were you able to find what you were looking for on sec.gov today?",null,"Yes"," ","Radio button,  one-up vertical","Single","Y","Skip Logic Group*","Able to Accomplish"]
[{"$nulls":4},"No","X, Y"]
[{"$nulls":4},"Partially","X, Y"]
[{"$nulls":4},"I wasn't looking for anything in particular"]
[null,"X","Please tell us specifically what were you unable to find or accomplish?",null,null,null,"Text area,  no char limit",null,"N","Skip Logic Group*","Unable to Accomplish"]
[null,"Y","What will you do next?",null,"Try again later"," ","Radio button,  one-up vertical","Single","Y","Skip Logic Group*","Do Next"]
[{"$nulls":4},"Contact SEC by telephone"]
[{"$nulls":4},"Contact SEC via email"]
[{"$nulls":4},"Use the Online Feedback form"]
[{"$nulls":4},"Contact SEC through regular mail"]
[{"$nulls":4},"Try another website or other resource"]
[{"$nulls":4},"Nothing, although I did not find what I was looking for"]
[{"$nulls":4},"Other","Z"]
[null,"Z","Please describe what you will do next:",null,null,null,"Text area,  no char limit",null,"N","Skip Logic Group*","OE_Do Next"]
[null,null,"How did you find SEC.gov today?",null,"Familiarity with the SEC or the website",null,"Checkbox,  one-up vertical","Multi","Y","Skip Logic Group*","Find SEC.gov"]
[{"$nulls":4},"Search engine results "]
[{"$nulls":4},"Word of mouth recommendation from someone I know"]
[{"$nulls":4},"TV, radio, newspaper, or magazine mention"]
[{"$nulls":4},"Link from another government website"]
[{"$nulls":4},"Bookmark to SEC.gov or specific page"]
[{"$nulls":4},"Email(s) from the SEC"]
[{"$nulls":4},"SEC posting on Twitter"]
[{"$nulls":4},"SEC posting on Facebook"]
[{"$nulls":4},"Internet blogs or discussion forums"]
[{"$nulls":4},"Message directly from the organization on a social network"]
[{"$nulls":4},"Message or recommendation from a friend on a social network"]
[{"$nulls":4},"YouTube video"]
[{"$nulls":4},"Don't know"]
[{"$nulls":4},"Other","Q"]
[null,"Q","Please describe briefly how you found SEC.gov:",null,null,null,"Text field,  <100 char",null,"N","Skip Logic Group*","OE_Find SEC"]
[null,null,"If you could make one change/improvement to the SEC website, what would it be?",null,null,null,"Text area,  no char limit",null,"N",null,"Improvements"]

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["Holiday 2010 Custom Question Setup",null,null,null,"red & strike-through:  DELETE"]
[{"$nulls":4},"underlined & italicized: RE-ORDER"]
["YOU MUST KEEP THE CQ LABELS AS THEY ARE LABELED BELOW",null,null,null,"pink: ADDITION"]
[{"$nulls":4},"blue + -->: REWORDING"]
[]
[" CUSTOM QUESTION LIST"]
["QID\n(Group ID)","Skip Logic Label","Question Text","Answer IDs\n (DOT ONLY)","Answer Choices \n(limited to 50 characters)","Skip to","Type (select from list)","Single or Multi","Required\nY/N","Special Instructions","CQ Label "]
["Generic \"spend\" intention for benchmarking and to compare to 2008, 2009 and 2010",null,"Do you expect to spend more or less online during the 2010 holiday season compared to 2009?",null,"A lot more",null,"Drop down,  select one","Single","Y",null,"H2010 - Generic Spend "]
[{"$nulls":4},"A little more"]
[{"$nulls":4},"I expect to spend about the same amount as last year"]
[{"$nulls":4},"A little less"]
[{"$nulls":4},"A lot less"]
[{"$nulls":4},"Not sure"]
["Spend intention with this retailer",null,"Do you expect to spend more or less online during the 2010 holiday season with retailer.com compared to 2009?",null,"I didn't purchase anything from retailer.com last year",null,"Radio button,  one-up vertical","Single","Y","Skip Logic Group","H2010 - Specific Spend "]
[{"$nulls":4},"A lot more","R"]
[{"$nulls":4},"A little more","R"]
[{"$nulls":4},"I expect to spend about the same amount as last year"]
[{"$nulls":4},"A little less","S"]
[{"$nulls":4},"A lot less","S"]
[{"$nulls":4},"Not sure"]
[null,"R","Why do you expect to spend more online with retailer.com this holiday season? (please select all that apply)",null,"Promotions ($ or % off offers)",null,"Checkbox,  one-up vertical","Multi","Y","Skip Logic Group","H2010 - Spend More"]
[{"$nulls":4},"Quality of merchandise"]
[{"$nulls":4},"Merchandise selection"]
[{"$nulls":4},"Good return policy"]
[{"$nulls":4},"Online product prices"]
[{"$nulls":4},"Shipping costs"]
[{"$nulls":4},"Availability of merchandise"]
[{"$nulls":4},"Better personal economic circumstances this year"]
[{"$nulls":4},"Other (please specify):","Z"]
[null,"Z","Other reason to spend more online:",null,null,null,"Text field,  <100 char","Open-ended","N","Skip Logic Group","H2010 - OE Spend More"]
[null,"S","Why do you expect to spend less online with retailer.com this holiday season?  (please select all that apply)",null,"Promotions were not appealing  ($ or % off offers)",null,"Checkbox,  one-up vertical","Multi","Y","Skip Logic Group","H2010 - Spend Less"]
[{"$nulls":4},"Quality of merchandise "]
[{"$nulls":4},"Poor merchandise selection"]
[{"$nulls":4},"Return policy"]
[{"$nulls":4},"Online product prices"]
[{"$nulls":4},"Shipping costs"]
[{"$nulls":4},"Poor availability of merchandise"]
[{"$nulls":4},"Worse personal economic circumstances this year"]
[{"$nulls":4},"Other (please specify):","Y"]
[null,"Y","Other reason to spend less online:",null,null,null,"Text field,  <100 char","Open-ended","N","Skip Logic Group","H2010 - OE Spend Less"]
["For On-Exit, what did you do?",null,"Please tell us what you did on retailer.com today.",null,"I made a purchase for myself today",null,"Radio button,  one-up vertical","Single","Y","Skip Logic Group","H2010 - Did on Site"]
[{"$nulls":4},"I bought a gift for someone else today"]
[{"$nulls":4},"I was browsing today to purchase online later"]
[{"$nulls":4},"I was browsing today to purchase at one of the store locations"]
[{"$nulls":4},"I was browsing today to see what you have "]
[{"$nulls":4},"Other (please specify):","U"]
[null,"U","What else did you do on retailer.com today? ",null,null,null,"Text field,  <100 char","Open-ended","N","Skip Logic Group","H2010 - OE Did on Site"]

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["Holiday 2011 Custom Question Setup",null,null,null,"red & strike-through:  DELETE"]
[{"$nulls":4},"underlined & italicized: RE-ORDER"]
["YOU MUST KEEP THE CQ LABELS AS THEY ARE LABELED BELOW",null,null,null,"pink: ADDITION"]
[{"$nulls":4},"blue + -->: REWORDING"]
[]
[" CUSTOM QUESTION LIST"]
["QID","Skip Logic Label","Question Text","AnswerIDs (DOT)","Answer Choices \n(limited to 50 characters)","Skip to","Type (select from list)","Single or Multi","Required\nY/N","Special Instructions","CQ Label","Application Notes"]
[null,null,"Do you expect to spend more or less online during the 2011 holiday season compared to 2010?",null,"A lot more",null,"Drop down,  select one","Single ","Y",null,"H2011-Spend general","Benchmarking question fro 2008, should be a part of all Holiday questions"]
[{"$nulls":4},"A little more"]
[{"$nulls":4},"I expect to spend about the same amount as last year"]
[{"$nulls":4},"A little less"]
[{"$nulls":4},"A lot less"]
[{"$nulls":4},"Not sure"]
[null,null,"Do you expect to spend more or less online during the 2011 holiday season with retailer.com compared to 2010?",null,"I didn't purchase anything from retailer.com last year",null,"Drop down,  select one","Single ","Y","Skip Logic Group","H2011-Spend retailer","Added in 2009, relates directly to the retailer and should be a part of the holiday battery "]
[{"$nulls":4},"A lot more","A"]
[{"$nulls":4},"A little more","A"]
[{"$nulls":4},"I expect to spend about the same amount as last year"]
[{"$nulls":4},"A little less","B"]
[{"$nulls":4},"A lot less","B"]
[{"$nulls":4},"Not sure"]
[null,"A","Why do you expect to spend more online with retailer.com this holiday season? (please select all that apply)",null,"Promotions ($ or % off offers)",null,"Checkbox,  one-up vertical","Multi","Y","Skip Logic Group","H2011-Spend more"]
[{"$nulls":4},"Quality of merchandise",{"$nulls":4},"Randomize"]
[{"$nulls":4},"Merchandise selection"]
[{"$nulls":4},"Good return policy"]
[{"$nulls":4},"Online product prices"]
[{"$nulls":4},"Shipping costs"]
[{"$nulls":4},"Availability of merchandise"]
[{"$nulls":4},"Better personal economic circumstances this year"]
[{"$nulls":4},"Other (please specify):","C",null,null,null,"Anchor Answer Choice"]
[null,"C","Other reason to spend more online:",null,null,null,"Text area,  no char limit",null,"N",null,"H2011-Spend  more other"]
[null,"B","Why do you expect to spend less online with retailer.com this holiday season?  (please select all that apply)",null,"Promotions were not appealing  ($ or % off offers)",null,"Checkbox,  one-up vertical","Multi","Y","Skip Logic Group","H2011-Spend less"]
[{"$nulls":4},"Quality of merchandise ",{"$nulls":4},"Randomize"]
[{"$nulls":4},"Poor merchandise selection"]
[{"$nulls":4},"Return policy"]
[{"$nulls":4},"I'm trying to save more and spend less"]
[{"$nulls":4},"Online product prices"]
[{"$nulls":4},"Shipping costs"]
[{"$nulls":4},"Poor availability of merchandise"]
[{"$nulls":4},"Worse personal economic circumstances this year"]
[{"$nulls":4},"Other (please specify):","CC",null,null,null,"Anchor Answer Choice"]
[null,"CC","Other reason to spend less online:",null,null,null,"Text area,  no char limit",null,"N",null,"H2011-Spend  less other"]
[null,null,"Please tell us what you did on retailer.com today.",null,"I made a purchase for myself today",null,"Radio button,  one-up vertical","Single","Y","Skip Logic Group","H2011-task accomp","Only ask if you do not have a \"What did  you do?\" question.  Do not replace what you have you will lose trending."]
[{"$nulls":4},"I bought a gift for someone else today"]
[{"$nulls":4},"I was browsing today to purchase online later",{"$nulls":4},"Randomize"]
[{"$nulls":4},"I was browsing today to purchase at one of the store locations"]
[{"$nulls":4},"I was browsing today to see what you have "]
[{"$nulls":4},"Other (please specify):","A",null,null,null,"Anchor Answer Choice"]
[null,"A","What else did you do on retailer.com today? ",null,null,null,"Text area,  no char limit",null,"N","Skip Logic Group","H2011-task accomp other"]
[null,null,"Did you access (insert retailer's name here) mobile website, or mobile shopping app while holiday shopping this year?",null,"Yes","A","Radio button,  one-up vertical","Single","Y","Skip Logic Group","H2011-access mobile","Should be used if retailer has a mobile app"]
[{"$nulls":4},"No"]
[null,"A","Why did you do so?  (please select all that apply)",null,"To compare different products",null,"Checkbox,  one-up vertical","Multi-select","Y","Skip Logic Group","H2011-why access mobile"]
[{"$nulls":4},"To look up price information about a product",{"$nulls":4},"Randomize"]
[{"$nulls":4},"To look up product specifications"]
[{"$nulls":4},"To view product reviews"]
[{"$nulls":4},"To make a purchase"]
[{"$nulls":4},"To find a store location"]
[{"$nulls":4},"Another reason:","B",null,null,null,"Anchor Answer Choice","H2011-access other"]
[null,"B","Please specify the other reason you accessed the company's website or app from a mobile device:",null,null,null,"Text area,  no char limit",null,"N","Skip Logic Group","H2011-why access other"]
[null,null,"Have you ever used a mobile device to access any retailer’s website, mobile website, or mobile shopping app?",null,"Yes","AA","Radio button,  one-up vertical","Single","Y",null,"H2011-mobile any","Should be asked of all regardless if they have a mobile device app or not.  It is a global question getting a read on visitors."]
[{"$nulls":4},"No, and I don't plan to"]
[{"$nulls":4},"No, but I might in the future"]
[{"$nulls":4},"Not sure"]
[null,"AA","Which of the following ways did you use your mobile device this holiday season? (please select all that apply)",null,"I used my mobile device to access the Internet to research products (compare product details, look up prices, find store locations, etc.)","A","Checkbox,  one-up vertical","Multi","Y","Skip Logic Group","H2011-mobile use","Global use of mobile app, can be asked of all"]
[{"$nulls":4},"I made purchases online from my mobile device","A"]
[{"$nulls":4},"I used my mobile device to compare products or prices while shopping in person in a store","A"]
[{"$nulls":4},"I used retailer-developed mobile shopping apps","A"]
[{"$nulls":4},"None of the above",{"$nulls":4},"Exclusive Answer Choice"]
[null,"A","How did you use your mobile device while in retail stores this holiday season? (please select all that apply)",null,"I accessed the store's website ",null,"Checkbox,  one-up vertical","Multi","Y","Skip Logic Group","H2011-mobile use store"]
[{"$nulls":4},"I accessed a competitor's website "]
[{"$nulls":4},"I accessed a shopping comparison website (Shopzilla.com, Shopping.com)"]
[{"$nulls":4},"I accessed the store's mobile shopping app "]
[{"$nulls":4},"I accessed a competitor's mobile shopping app "]
[{"$nulls":4},"None of the above",{"$nulls":4},"Exclusive Answer Choice"]
[null,null,"Please think about your shopping preferences.  \n\nIn general, which of the following is your preferred way to shop for the type of product you researched or purchased today? ",null,"Research and buy online, have product delivered",null,"Radio button,  one-up vertical","Single","Y","Randomize","H2011-shop preference","Should be a part of the Holiday battery of questions.  Gets at shopping preference and will be left on after January."]
[{"$nulls":4},"Research and buy online, pick up in store "]
[{"$nulls":4},"Research in a catalog and call to order"]
[{"$nulls":4},"Research online, call to order"]
[{"$nulls":4},"Research in a catalog and buy online"]
[{"$nulls":4},"Research online, buy in store "]
[{"$nulls":4},"Research in store, buy online "]
[{"$nulls":4},"Research and buy in store"]
[{"$nulls":4},"None of the above",null,null,"Exclusive Answer Choice",null,"Anchor Answer Choice"]

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["Festive Season 2011 Custom Question Setup",null,null,null,"red & strike-through:  DELETE"]
[{"$nulls":4},"underlined & italicized: RE-ORDER"]
["YOU MUST KEEP THE CQ LABELS AS THEY ARE LABELED BELOW",null,null,null,"pink: ADDITION"]
[{"$nulls":4},"blue + -->: REWORDING"]
[]
[" CUSTOM QUESTION LIST"]
["QID","Skip Logic Label","Question Text","AnswerIDs (DOT)","Answer Choices \n(limited to 50 characters)","Skip to","Type (select from list)","Single or Multi","Required\nY/N","Special Instructions","CQ Label","Application Notes"]
[null,null,"Do you expect to spend more or less online during the 2011 festive season compared to 2010?",null,"A lot more",null,"Drop down,  select one","Single ","Y",null,"H2011-Spend general","Benchmarking question fro 2008, should be a part of all Holiday questions"]
[{"$nulls":4},"A little more"]
[{"$nulls":4},"I expect to spend about the same amount as last year"]
[{"$nulls":4},"A little less"]
[{"$nulls":4},"A lot less"]
[{"$nulls":4},"Not sure"]
[null,null,"Do you expect to spend more or less online during the 2011 festive season with retailer.co.uk compared to 2010?",null,"I didn't purchase anything from retailer.co.uk last year",null,"Drop down,  select one","Single ","Y","Skip Logic Group","H2011-Spend retailer","Added in 2009, relates directly to the retailer and should be a part of the holiday battery "]
[{"$nulls":4},"A lot more","A"]
[{"$nulls":4},"A little more","A"]
[{"$nulls":4},"I expect to spend about the same amount as last year"]
[{"$nulls":4},"A little less","B"]
[{"$nulls":4},"A lot less","B"]
[{"$nulls":4},"Not sure"]
[null,"A","Why do you expect to spend more online with retailer.co.uk this festive season? (please select all that apply)",null,"Promotions (£ or % off offers)",null,"Checkbox,  one-up vertical","Multi","Y","Skip Logic Group","H2011-Spend more"]
[{"$nulls":4},"Quality of merchandise",{"$nulls":4},"Randomize"]
[{"$nulls":4},"Merchandise selection"]
[{"$nulls":4},"Goods return policy"]
[{"$nulls":4},"Online product prices"]
[{"$nulls":4},"Shipping costs"]
[{"$nulls":4},"Availability of merchandise"]
[{"$nulls":4},"Better personal economic circumstances this year"]
[{"$nulls":4},"Other (please specify):","CC",null,null,null,"Anchor Answer Choice"]
[null,"CC","Other reason to spend more online:",null,null,null,"Text area,  no char limit",null,"N",null,"H2011-Spend  more other"]
[null,"B","Why do you expect to spend less online with retailer.co.uk this festive season?  (please select all that apply)",null,"Promotions were not appealing  (£ or % off offers)",null,"Checkbox,  one-up vertical","Multi","Y","Skip Logic Group","H2011-Spend less"]
[{"$nulls":4},"Quality of merchandise ",{"$nulls":4},"Randomize"]
[{"$nulls":4},"Poor merchandise selection"]
[{"$nulls":4},"Return policy"]
[{"$nulls":4},"I'm trying to save more and spend less"]
[{"$nulls":4},"Online product prices"]
[{"$nulls":4},"Shipping costs"]
[{"$nulls":4},"Poor availability of merchandise"]
[{"$nulls":4},"Worse personal economic circumstances this year"]
[{"$nulls":4},"Other (please specify):","C",null,null,null,"Anchor Answer Choice"]
[null,"C","Other reason to spend less online:",null,null,null,"Text area,  no char limit",null,"N",null,"H2011-Spend  less other"]
[null,null,"Please tell us what you did on retailer.co.uk today.",null,"I made a purchase for myself today",null,"Radio button,  one-up vertical","Single","Y","Skip Logic Group","H2011-task accomp","Only ask if you do not have a \"What did  you do?\" question.  Do not replace what you have you will lose trending."]
[{"$nulls":4},"I bought a gift for someone else today"]
[{"$nulls":4},"I was browsing today to purchase online later",{"$nulls":4},"Randomize"]
[{"$nulls":4},"I was browsing today to purchase at one of the store locations"]
[{"$nulls":4},"I was browsing today to see what you have "]
[{"$nulls":4},"Other (please specify):","A",null,null,null,"Anchor Answer Choice"]
[null,"A","What else did you do on retailer.co.uk today? ",null,null,null,"Text area,  no char limit",null,"N","Skip Logic Group","H2011-task accomp other"]
[null,null,"Did you access (insert retailer's name here) mobile website, or mobile shopping app while Christmas shopping this year?",null,"Yes","A","Radio button,  one-up vertical","Single","Y","Skip Logic Group","H2011-access mobile","Should be used if retailer has a mobile app"]
[{"$nulls":4},"No"]
[null,"A","Why did you do so?  (please select all that apply)",null,"To compare different products",null,"Checkbox,  one-up vertical","Multi","Y","Skip Logic Group","H2011-why access mobile"]
[{"$nulls":4},"To look up price information about a product",{"$nulls":4},"Randomize"]
[{"$nulls":4},"To look up product specifications"]
[{"$nulls":4},"To view product reviews"]
[{"$nulls":4},"To make a purchase"]
[{"$nulls":4},"To find a store location"]
[{"$nulls":4},"Another reason:","B",null,null,null,"Anchor Answer Choice","H2011-access other"]
[null,"B","Please specify the other reason you accessed the company's website or app from a mobile device:",null,null,null,"Text area,  no char limit",null,"N","Skip Logic Group","H2011-why access other"]
[null,null,"Have you ever used a mobile device to access any retailer’s website, mobile website, or mobile shopping app?",null,"Yes","AA","Radio button,  one-up vertical","Single","Y",null,"H2011-mobile any","Should be asked of all regardless if they have a mobile device app or not.  It is a global question getting a read on visitors."]
[{"$nulls":4},"No, and I don't plan to"]
[{"$nulls":4},"No, but I might in the future"]
[{"$nulls":4},"Not sure"]
[null,"AA","Which of the following ways did you use your mobile device during the festive season? (please select all that apply)",null,"I used my mobile device to access the Internet to research products (compare product details, look up prices, find store locations, etc.)","A","Checkbox,  one-up vertical","Multi","Y","Skip Logic Group","H2011-mobile use","Global use of mobile app, can be asked of all"]
[{"$nulls":4},"I made purchases online from my mobile device","A"]
[{"$nulls":4},"I used my mobile device to compare products or prices whilst shopping in person in a store","A"]
[{"$nulls":4},"I used retailer-developed mobile shopping apps","A"]
[{"$nulls":4},"None of the above",{"$nulls":4},"Exclusive Answer Choice"]
[null,"A","How did you use your mobile device while in retail stores during the festive season? (please select all that apply)",null,"I accessed the store's website ",null,"Checkbox,  one-up vertical","Multi","Y","Skip Logic Group","H2011-mobile use store"]
[{"$nulls":4},"I accessed a competitor's website "]
[{"$nulls":4},"I accessed a shopping comparison website (e.g. Shopzilla.co.uk, Shopping.com UK)"]
[{"$nulls":4},"I accessed the store's mobile shopping app "]
[{"$nulls":4},"I accessed a competitor's mobile shopping app "]
[{"$nulls":4},"None of the above",{"$nulls":4},"Exclusive Answer Choice"]
[null,null,"Please think about your shopping preferences.  \n\nIn general, which of the following is your preferred way to shop for the type of product you researched or purchased today? ",null,"Research and buy online, have product delivered",null,"Radio button,  one-up vertical","Single","Y","Randomize","H2011-shop preference","Should be a part of the Holiday battery of questions.  Gets at shopping preference and will be left on after January."]
[{"$nulls":4},"Research and buy online, pick up in store "]
[{"$nulls":4},"Research online, call to order"]
[{"$nulls":4},"Research catalogue buy online"]
[{"$nulls":4},"Research online, buy in store "]
[{"$nulls":4},"Research in store, buy online "]
[{"$nulls":4},"Research and buy in store"]
[{"$nulls":4},"None of the above",null,null,"Exclusive Answer Choice",null,"Anchor Answer Choice"]

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["Types",null,"Instructions"]
["Text field,  <100 char",null,"OPS Group*"]
["Text area,  no char limit",null,"Skip Logic Group*"]
["Drop down,  select one",null,"Rank Group*"]
["Radio button,  one-up vertical",null,"Multiple Lists Group*"]
["Radio button,  two-up vertical",null,"Matrix Group*"]
["Radio button,  three-up vertical",null,"Randomize"]
["Radio button,  scale, has don't know",null,"Anchor Answer Choice"]
["Radio button,  scale, no don't know",null,"Mutually Exclusive"]
["Checkbox,  one-up vertical",null,"Hidden CQ"]
[null,null,"Adjust Template/Style Sheet"]
["Checkbox,  two-up vertical",null,"Shared"]
["Checkbox,  three-up vertical"]
[]
[]
["Please Select a Language",null,"Please Select"]
["Arabic - AR",null,"Yes"]
["Australia - AU",null,"No"]
["Belgium - BG",null,"Unsure (PLEASE SEE DOT)"]
["Brazil Portuguese - BP"]
["China - CH"]
["Chinese Traditional - CT"]
["Colombian - CO"]
["Croatian - CR"]
["Czech Republic - CZ"]
["Danish - DN"]
["Dutch - DU"]
["English - EN"]
["Farsi - FS"]
["French - FR"]
["French Canadian - FC"]
["Germany - GR"]
["Global English - GE"]
["Greek - GK"]
["Hungary - HU"]
["Italian - IT"]
["Japan - JP"]
["Korean - KR"]
["Malaysian English - MA"]
["Mandarin - MD"]
["Norwegian - NW"]
["Persian - PN"]
["Poland - PL"]
["Portuguese - PO"]
["Russia - RU"]
["South Africa - SA"]
["South Korean - SK"]
["Spanish - SP"]
["Spanish Original - SO"]
["Spanish Traditional - ST"]
["Swedish - SW"]
["Turkey - TR"]
["United Kingdom - UK"]
["Vietnamese - VT"]
["OTHER LANGUAGE (PLEASE SEE DOT)"]