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FTC RIN: 3084-AB44 Publication ID: Fall 2018 
Title: Deceptive Advertising as to Sizes of Viewable Pictures Shown by Television Receiving Sets Rule 
Abstract:

This rule, also known as the Picture Tube Rule, became effective in 1967. The rule sets forth appropriate methods for measuring television screens when that measure is included in any advertisement or promotional material for the television set. If the measurement of the screen size is based on a measurement other than the horizontal dimension of the actual viewable picture area, the method of measurement must be clearly and conspicuously disclosed in close proximity to the size designation.

On June 28, 2017, the Commission initiated a periodic rule review of this Rule and requested comments on, among other things, its economic impact, and whether there is a continuing need for this rule or if it can be repealed; possible conflicts between the Rule and State, local, and other Federal laws; and the effect on the Rule of any technological, economic, or other industry changes. 82 FR 29256. The comment period closed on August 31, 2017.  Based on the comments received and prevailing market practices, the Commission published an NPRM on April 18, 2018, that proposed to repeal the Rule. The comment period closed on May 14, 2018. On October 2, 2018, the Commission announced the completion of its regulatory review of the Rule. The Commission determined that the Rule is no longer necessary to prevent deceptive claims regarding the size of television screens and to encourage uniformity and accuracy in their marketing. The Commission is therefore repealing the Rule, effective 90 days after publication in the Federal Register .

 
Agency: Federal Trade Commission(FTC)  Priority: Substantive, Nonsignificant 
RIN Status: Previously published in the Unified Agenda Agenda Stage of Rulemaking: Proposed Rule Stage 
Major: No  Unfunded Mandates: No 
EO 13771 Designation: Independent agency 
CFR Citation: 16 CFR 410   
Legal Authority: 15 U.S.C. 41 to 58   
Legal Deadline:  None
Timetable:
Action Date FR Cite
Rule Review, Request for Comments  06/28/2017  82 FR 29256   
NPRM  04/18/2018  83 FR 17117   
NPRM Comment Period End  05/14/2018 
Repeal of Rule  10/00/2018 
Repeal of Rule Effective Date  01/00/2019 
Regulatory Flexibility Analysis Required: Undetermined  Government Levels Affected: None 
Small Entities Affected: Businesses  Federalism: No 
Included in the Regulatory Plan: No 
International Impacts: This regulatory action will be likely to have international trade and investment effects, or otherwise be of international interest.
RIN Information URL: https://www.ftc.gov/news-events/press-releases/2018/03/ftc-proposes-repeal-picture-tube-rule  
RIN Data Printed in the FR: No 
Related RINs: Related to 3084-AB01 
Agency Contact:
John Singer
Attorney
Federal Trade Commission
600 Pennsylvania Avenue, NW, CC-9528,
Washington, DC 20580
Phone:202 326-3234
Email: jsinger@ftc.gov