Please note that the OMB number and expiration date may not have been determined when this Information Collection Request and associated Information Collection forms were submitted to OMB. The approved OMB number and expiration date may be found by clicking on the Notice of Action link below.

View Generic ICR - OIRA Conclusion

OMB Control No: 2900-0876	ICR Reference No: 202503-2900-010
Status: Active	Previous ICR Reference No: 202210-2900-003
Agency/Subagency: VA	Agency Tracking No: VEO A-11 0002
Title: Clearance for A-11 Section 280 Improving Customer Experience Information Collection
Type of Information Collection: No material or nonsubstantive change to a currently approved collection	Common Form ICR: No
Type of Review Request: Regular
OIRA Conclusion Action: Approved with change	Conclusion Date: 03/21/2025
Retrieve Notice of Action (NOA)	Date Received in OIRA: 03/19/2025
Terms of Clearance: This non-substantive change request to revise questions in multiple GenICs under this generic to align with EO 14168 Defending Women From Gender Ideology Extremism and Restoring Biological Truth to the Federal Government has been approved.

	Inventory as of this Action	Requested	Previously Approved
Expiration Date	02/28/2026	02/28/2026	02/28/2026
Responses	4,012,000	0	4,012,000
Time Burden (Hours)	344,083	0	344,083
Cost Burden (Dollars)	0	0	0

Abstract: Whether seeking a loan, Social Security benefits, veterans benefits, or other services provided by the Federal Government, individuals and businesses expect Government customer services to be efficient and intuitive, just like services from leading private-sector organizations. Yet the 2016 American Consumer Satisfaction Index and the 2017 Forrester Federal Customer Experience Index show that, on average, Government services lag nine percentage points behind the private sector. A modern, streamlined and responsive customer experience means: raising government-wide customer experience to the average of the private sector service industry; developing indicators for high-impact Federal programs to monitor progress towards excellent customer experience and mature digital services; and providing the structure (including increasing transparency) and resources to ensure customer experience is a focal point for agency leadership. To support this, OMB Circular A-11 Section 280 established government-wide standards for mature customer experience organizations in government and measurement. To enable Federal programs to deliver the experience taxpayers deserve, they must undertake three general categories of activities: conduct ongoing customer research, gather and share customer feedback, and test services and digital products. These data collection efforts may be either qualitative or quantitative in nature or may consist of mixed methods. Additionally, data may be collected via a variety of means, including but not limited to electronic or social media, direct or indirect observation (i.e., in person, video and audio collections), interviews, questionnaires, surveys, and focus groups. Veterans Experience Office will limit its inquiries to data collections that solicit strictly voluntary opinions or responses. Steps will be taken to ensure anonymity of respondents in each activity covered by this request. The results of the data collected will be used to improve the delivery of Federal services and programs. It will include the creation of personas, customer journey maps, and reports and summaries of customer feedback data and user insights.

ICR Summary of Burden

	Total Approved	Previously Approved
Annual Number of Responses	4,012,000	4,012,000
Annual Time Burden (Hours)	344,083	344,083
Annual Cost Burden (Dollars)	0	0

Burden increases because of Program Change due to Agency Discretion: No

Burden Increase Due to:

Burden decreases because of Program Change due to Agency Discretion: No

Burden Reduction Due to:

Short Statement: This ICR Revision seeks to: 1. extend the expiration date that currently expires in March 2023, and 2. revise the burden hours associated with the Department of Veterans Affairs customer experience data collection system from 1,754,975 to 344,083, and the number of responses from 3,500,000 to 4,012,000. In the most recent previous submission, there was a mis-calculation in the number of participants and burden hours. This submission will correct the calculation and account for the growth in VA’s data collection.

Annual Cost to Federal Government: $2,808,738

Does this IC contain surveys, censuses, or employ statistical methods? Yes Part B of Supporting Statement

Does this ICR request any personally identifiable information (see OMB Circular No. A-130 for an explanation of this term)? Please consult with your agency's privacy program when making this determination. No

Does this ICR include a form that requires a Privacy Act Statement (see 5 U.S.C. §552a(e)(3))? Please consult with your agency's privacy program when making this determination. No

Is this ICR related to the Affordable Care Act [Pub. L. 111-148 & 111-152]? No

Is this ICR related to the Dodd-Frank Wall Street Reform and Consumer Protection Act, [Pub. L. 111-203]? No

Is this ICR related to the American Recovery and Reinvestment Act of 2009 (ARRA)? No

Is this ICR related to the Pandemic Response? No

Agency Contact: Evan Albert 202 461-6729 evan.albert@va.gov